Case Study: Revolutionizing E-Commerce User Experience And Streamlining Search With SceneXplain
See how SceneXplain enhanced search quality, and enriched user experience for a top European e-commerce platform.
Client Overview
Our client, a leading European e-commerce platform, specializing in fashion and lifestyle, offers a wide range of clothing, footwear, and accessories. Their platform features an extensive selection of emerging and well-known brands, with a total of around two million product images, spanning all their product categories.
The client's vision was clear: automatically generate basic and specific descriptions for all these images and, more importantly, categorize them with detailed tags to improve user experience and enhance search result quality.
Why They Started Looking For A New Solution
"We were facing significant challenges in managing our vast catalog of product images. Manual image description generation was too time-consuming. We needed a solution to save time and resources and provide comprehensive product tagging. SceneXplain was the game-changer that helped us achieve this." - Sales Director
1. Efficiently Generating Descriptions: With two million images to manage, creating descriptions for each one manually was a time–consuming and inefficient task. It took roughly a week for them to write descriptions for the first seven thousand images. The client sought an automated solution to save valuable time and resources.
2. Better Product Tagging: They wanted a comprehensive tagging system that went beyond general descriptions. They needed to categorize products by attributes such as color, gender, and more, all while maintaining a consistent schema for easy management.
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How SceneXplain's API Saved Time And Effort
SceneXplain addressed these challenges with a two-fold strategy:
1. Automated Image Description: SceneXplain leveraged its powerful API to enable batch image uploads, eliminating the need to process each image one by one. Using SceneXplain’s API, the client achieved high-quality image descriptions, reducing the time and effort required to manually craft descriptions. When they usually spent over two weeks on getting the description of 14k of their images, now with batch upload that number decreased by 75%.
2. Comprehensive Tagging with JSON Schema: SceneXplain’s JSON schema system enabled the client to automatically categorize images with a fine-grained tag scheme optimized for their product search system. Using SceneXplain, their tagging system progressed from a few categories to a multifaceted system with highly detailed descriptive labels, making it easy to manage and optimize their product listings
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Conclusion
At SceneXplain, we're on a mission to empower businesses with innovative solutions that enhance user experience.
We're dedicated to delivering results and exceeding expectations, and we're proud to have earned high satisfaction and recognition from our clients.
Join us on this journey to make technology and digital content accessible to all!